Tourism and Hospitality
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Review questions
- Describe techniques for obtaining and updating product / service knowledge.
- Describe selling techniques for upselling and cross selling.
- What are the reasons for active promotion of products / services?
- What legal issues do you need to consider in selling?
- When might you take advantage of an opportunity to sell in your work situation?
- What are the key communication principles that apply in selling?
- What is your role in helping your enterprise to plan its sales and marketing
initiatives?
- What sort of problems could you encounter in trying to promote products and
services?
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