Retail Services

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Types of customers

As the retail industry is people centred, workers within the industry come into contact with a large range of people. Broadly speaking, customers can be divided into two main groups.

Internal customers - people who work with you.

External customers - people who work outside your business.

We do not always realise how many people we come into contact with in the workplace. Below is a list of some of the many people whom you may come into contact with at work.

Internal customers External customers
Fellow workers
Supervisors
Managers
Trainees
Cleaners
Part–time staff
Casual staff
Customers
Suppliers
Designers
Service providers
Contractors
Tradespeople
Sales representatives
Delivery personnel

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